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Barnes & Noble College Frequently Asked Questions
Is it relevant to my college life?
Barnes & Noble College takes the brand beyond traditional media perceptions. They engage in meaningful conversations at every stage of the college journey. Their fully integrated platform builds relationships from acceptance to graduation and beyond to deliver repeat clients for life. They closely monitor their brand preferences and shopping behavior through a proprietary research community of 15,000 college students and a national email network of 6MM+ college consumers.
Why choose Barnes & Noble College?
Wielding $143 billion in purchasing power and the social currency to match, Gen Z is a force to be reckoned with and now they are in college. Lucky for you, Barnes & Noble College can take you where they live, study and socialize. Create lifelong relationships by reaching Gen Z during their pivotal college years.